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How to Win Customers in the Garage Door Business

You’re a garage door pro. You know how to resolve customer issues, you know how to fix a broken garage door, and you certainly know about the many door materials and their benefits. But, it’s always important to fine-tune your skills to take your business to the next level and earn new customers along the way.

We’ve got you covered with a quick refresher on some of the tools and product enhancements Wayne Dalton offers to benefit your business for long-term success.

Model 8300 Classic Steel
(Model 8300 Classic Steel)

Residential Garage Door Design Tools

Purchasing a new garage door requires customers to weigh many variables to complement their home, such as the best overall design, desired hardware, window arrangements and finish, and the list continues. Cue Wayne Dalton’s Garage Door Design Center app.

Wayne Dalton Design Center
(Wayne Dalton Design Center)

The Garage Door Design Center app, available on Google Play for Android devices and the Apple App Store for iOS users, simplifies the design and selection process. The easy-to-use app enables you to walk customers through hundreds of options, including styles, sizes, colors, windows, glass and hardware on-the-go. It requires no internet connection or data usage, making it extremely handy on site visits. Once the design is finalized, the garage door can then be viewed on a photo of their home or a similar home style chosen from an image gallery.

Wayne Dalton Design Center
(Wayne Dalton Design Center)

For indecisive clients, the app can be downloaded on their own devices to sample on their own time the designs they like best. They can even share their top designs with friends and family via email or social media for second and third opinions.

Commercial Door Installation & Maintenance

Wayne Dalton’s Simple Install System was created to save installers time with the ability to perform fast and easy one-person installations. The Simple Install System is ideal for warehouse and dock jobs where at least 10 of the same sized doors are going to be installed. For more competitive bidding, the system offers a price reduction.

Model C-2400 Sectional Steel
(Model C-2400 Sectional Steel)

For business owners concerned with protecting their doors from forklift damage and other traffic, Wayne Dalton can ease their nerves with our Impact Section option that replaces the traditional bottom section for the utmost durability and reliability. Not only does this option help to significantly minimize damage on site, but it saves the business owner time by reducing downtime needed for required maintenance.

Dealer Resources

For both residential and commercial needs, Wayne Dalton has a full catalog of dealer resources to benefit your business. For example, dealers can find marketing materials such as showroom displays to best show off products in store and access an expanded image library of the entire Wayne Dalton product portfolio for use on your website and social media.

Dealer Resources Page
(Dealer Resources Page)

With the help of these tools, you can rest assured that you have everything you need to close the sale and make sure your business is running as efficiently as possible.

Blog Categories


Residential Doors


Commercial Doors